THE CULTURE

MISSION

Transform lives through fitness while developing people as leaders in the communities we serve.

PURPOSE

To systematically ascend people to greatness.

Core Values

White Belt Mindset

  • Respect the process
  • Be disciplined in personal growth
  • Focus on lifelong learning

R & R Over R

  • Establish deep and long relationships
  • Create outstanding results
  • Achieve revenue last

Go APE

  • Show appreciation to clients
  • Exhibit passion in our art
  • Work with enthusiasm

Be SMARTER

  • Set SMART goals
  • Evaluate where you are
  • Reward behaviours, not outcome

Lead by example

  • Be a physical example
  • Have emotional control
  • Demonstrate intellectual abilities

Own it

  • Create your own outcomes
  • Own up to your mistakes
  • Have an ownership mentality
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